THE AGENCY FOR foodcentric EXCELLENCE.
Founded in 2015, Food Creative has grown to become renowned for stylish, delicious and fun event catering.
But there’s more to the story...
The Food Creative team has always had a deep understanding of what it means to work with brands, agencies, festivals and publishers. Meaning that the scope of works can extend to projects such food styling & content creation, cooking demonstration production, activation ideation & installations, recipe & product testing and brand activations.
Each project is supported by a group of energetic professionals and an amazing network of premium suppliers.
Presenting two distinctly different venues - The Dining Studio, is situated right next door to Heaven Rooftop. Both just 5 mins from Melbourne CBD and right on the Maribrynong River.
They each offer something quite unique. Both can be used for a variety of purposes - think events, dinners, shoots and location solutions. Food Creative can host family & friends, brands & colleagues in either space or we can deliver on your brief wherever you’d like it to be.
Food Creative founder Emma Rosen has had a strong connection to food throughout her career as an event chef and food stylist, ensuring all event menus are delicious, beautiful and appropriate for each context.
At the heart of every brief is the story of food; a passion with a solid beat that gives life and colour to every project.
Our team is inspired to showcase how a memory is made - how a nurtured rhythm becomes a symphony.
We work through every detail of your project with food in our hearts and style in our soul.
WHAT WE DO.
Event & Catering
Services
Springboarding from delicious menu development to full end-to-end production, we promise to deliver a personal, unique, fun and memorable event. Melbourne and beyond, we specialise in everything from initimate dinner parties to large weddings and corporate.
Food Styling
& Content Creation
We produce creative shoots for stills and/or video content for your brief utilising our expert team of food stylists, photographers, videographers and post-production professionals. The Dining Studio is a great working space or we can shoot at your location.
Cooking Demonstration Production
Whether live or recorded at The Dining Studio or as a feature at a large event or festival, we facilitate every aspect to ensure an entertaining and smooth result. We take care of staging, lighting, talent management, all cooking equipment, content consultation and direction, food prepartion and OH&S.
Activation Ideation & Installation for Brands
Usually B2B, we roll out solutions for Brand Managers, Agencies, PR and Marketing Companies wishing to achieve product engagement for their brands.
Our latest creation, Caviar Co. provides a refined, modern caviar experience perfect for special events. We showcase the finest Beluga, Oscietra, White Sturgeon and Siberian styles harvested exclusively from sustainable sturgeon farms around the world. Accompanied by magnificent champagne or vodka, Caviar Co. guarantees a memorable occasion for your luxury brand promotion or social gathering.
Over-looking a dazzling Melbourne City skyline to the east and the setting sun to the west, we are excited to present Heaven Rooftop for the Summer. The huge grass covered outdoor terrace and indoor entertaining space is suitable for groups of up to 250 people. Available for the use of independent caterers and event management or utilise Food Creative's catering and event services to deliver on your brief. With a full commercial kitchen and lift access to the rooftop, this is a unique and special space, situated right on the Maribrynong River and only 5 minutes from the Melb CBD. Perfect for corporate and private bookings.
The Dining Studio
For Hire
Offering the perfect blend of a luxury inner urban loft with a large open plan commercial kitchen, The Dining Studio aesthetic is presented like no other photographic studio, location or private event space. With established garden terrace, mezzanine level, two luxury bathrooms, architectural windows & doors with large potted trees, the space can be used a for a variety of purposes.
Recipe and Product Testing & Development
Closely connected to our Content Creation services, recipe development and product testing is an essential aspect of many requirements in the food industry.
Welcome.
OUR VENUES.
We offer two uniquely different event locations
which are right next door to each other.
THE DINING STUDIO
Docklands | Footscray
Photography & Videography | Location & Studio
Dining & Cocktail Events
Capacity: 40 Seated | 60 Cocktail
With its unique riverside location, and just 5 mins from the Melb CBD, The Dining Studio offers the perfect blend of a luxury inner urban residence with a large open plan commercial kitchen. The aesthetic is presented like no other private event space. With an established garden terrace adorned by beautiful hung vines, mezzanine level, two luxury bathrooms, architectural windows & doors with large potted trees, the space can be used a for a variety of purposes. For food-focused and super-private events, The Dining Studio is perfect for intimate celebrations. It also makes the ideal location for photography and videography projects.
HEAVEN ROOFTOP
Docklands | Footscray
Photography & Videography
Private & Corporate bookings
Capacity: 250
Over-looking a dazzling Melbourne City skyline to the east and the setting sun to the west, we are excited to present Heaven Rooftop for the '23 - '24 Summer. The huge grass covered outdoor terrace and indoor entertaining space is suitable for groups of up to 250 people. Available for the use of independent caterers and event management or utilise Food Creative's catering and event services to deliver on your brief. With a full commercial kitchen and lift access to the rooftop, this is a unique and special space, situated right on the Maribrynong River and only 5 minutes from the Melb CBD. Perfect for corporate and private bookings.
Private & Corporate bookings
Bumps to Masterclasses
We invite you to enjoy caviar as much as we do.
Champagne, vodka, brioche, blinis, crumpets, creme fraiche and whipped lemon butter all enhance the rich flavour and clean finish of a premium caviar. Paired with garnishes of chopped egg and herbs, you have a delicious Caviar service for memorable events.
We can also provide bumps and shots as a fun addition to parties.
Bumps of caviar are served directly to your hand and balanced with a palette cleansing shot of vodka. Bumps of caviar make sense too, as the temperature of your hand brings out the best in caviar as a melt in the mouth experience.
Hosted Caviar masterclasses are a memorable experience; a superb feature to add to special events.
A journey Into The World of Caviar with tastings and story telling that provides entertainment and education around the history, gastronomy and etiquette of this wonderful and delicious delicacy.
Caviar Co provides a super stylish CaviarCart and eye catching decor to enhance your event. Cut crystal, mother of pearl, goldware and bowls of shaved ice are the perfect partner for caviar, to ensure the service is complete.
Of course the hero, our fine selection of caviar, ensures a superb experience- extravagant, delicious, fun and somewhat educational for those new to the world of caviar.
EMMA ROSEN.
"Keep doing what you love and it will all make sense.
Well, it sure does now."
With a profound interest in food and how culture is created through community and communication, Emma has continually progressed her expertise to become the founder of Food Creative.
Cooking food from all kinds of delicious cuisines, experimenting with unheard-of ingredients and dining out in multicultural Melbourne was Emma's foundation.
She is highly regarded for her broad range of skills, combining an open-minded approach to the hospitality and food industries with a natural drive for Marketing, PR and Social Media.
Pivoting immediately from a Bachelor of Arts degree at La Trobe University, Melbourne - majoring in Marketing, Sociology, Art History, she enhanced her capabilities and pursued her career in London.
While in the UK, she developed visual, practical and presenting skills and with further academic enrichment at The Institute for Optimum Nutrition, she was soon undertaking projects as a Food Stylist, Event Chef, Recipe Developer, Cooking Class Host and Food Presenter.
Melbourne provides an insatiable market for the services of Food Creative, where projects of a food-centric nature are executed and can be provided to advertising and marketing agencies, brands, celebrity chefs, publishers, event management and festivals. Food Creative has been the go-to choice for The Melbourne Food & Wine Festival, Aldi, Saatchi & Saatchi Advertising, Hardie Grant Publishing and Master Chef Alumni just to name a few.
Interestingly, Emma's earlier modelling experience in the Fashion Industry layed the foundations for her competent studio experience and production process - a skill astutely recognisable in Food Creative projects.
Recent expansion has seen Food Creative take up residence at thediningstudio.com.au which also facilitates the operation of caviarco.com.au and Heaven Rooftop.
These offerings were created by applying Food Creative services to Emma's own brands.
GET IN TOUCH.
The Dining Studio by Food Creative
3 Parker Street, Footscray
Victoria, 3011, Australia.
0438 830 546